There are two major roles in how VMCs work:
Logo Display in the Customer Inbox: VMCs revolutionize email branding by enabling your logo to be displayed prominently in the customer inbox, even before they click. This creates a strong visual impact and enhances brand recognition right from the start.
Strengthened Security and Identity Authentication:
VMCs are a crucial component of stringent security and identity authentication measures. By utilizing VMCs, you establish greater trust and confidence in your email communications, providing recipients with the assurance that your messages are legitimate and secure.